• Pennsylvania Council of Children, Youth & Family Services (PCCYFS) came to Odessa Design with passive positioning, foggy messaging, and a complete set of DIY materials that hurt more than they helped. With a focus on increasing awareness for the non-profit and growing their membership, Odessa Design gave them a complete brand overhaul that included a fresh logo, professional stationery package, leave-behind brochure, updated social media presence and content, membership drive direct mailer, and a new member package.